The ETE team currently consists of 2 ladies; social designer Annet Bruil and health care consultant Chenting Zou. While their names might suggest the reverse, Annet lives in Singapore and Chenting lives in the UK. Bringing the new ETE plates to life was entirely communicated via a series of cross-continental Skype sessions (zero in-person meetings) - a testament to today’s globalised, nomadic way of working – internet connection and amazing teamwork are all you need!
The ETE plate is designed by social designer Annet Bruil. She saw the need for people to eat healthy easily and created the ETE plate concept back in 2008. At that time still studying at the Delft University of Technology with no direct opportunity to bring the idea to market she moved on, working on other projects and graduating on decreasing aggression in the Dutch society. Ever since starting to work on the ETE plate concept she was strongly motivated to contribute positively to society through her design projects. 2012 was a turbulent year where she started her company at the beginning of 2012 and moved to Singapore at the end of 2012. Arrived in Singapore and encouraged by new friends she picked up the ETE project again. In 2013 the ETE plate got a redesign and was tested intensively trough out 2014. She produced the first batch of ETE plates in 2014 completely in line with her ideal to not only benefit the people who use the plate as well as benefit the maker (in this case a social enterprise in the Netherlands). Due to good media coverage end 2014 she spread her idea of the ETE plate and decided to produce a second batch. Teaming up with Chenting Zou at the end of 2014 they now form a strong team behind the ETE plates.
Chenting Zou joined the ETE team end of 2014, as an enthused health care consultant looking for a career change. Her strong organizational skills as well as her global mindset helped the ETE team to grow. Not afraid to travel she helped the ETE team to find the perfect manufacturer for the second batch of ETE plates. Besides that, she is also a star in marketing as well as passionate about developing products that solve healthcare challenges with beautiful designs.